2017 Conference Highlights

In March of 2017, ATS Traffic hosted the inaugural Vision Zero Advocate Conference in Edmonton, Alberta. This was a significant location to host the event, as Edmonton was the first Canadian city to commit to the goal of Vision Zero: reaching zero traffic-related fatalities and serious injuries. With delegates and speakers from across North America, the 2017 Vision Zero Advocate Conference brought people together to focus on a common goal. Engineers, public health officials, politicians and road safety advocates shared their knowledge and experiences to create an unparalleled collaborative experience.

Local Edmonton Mayor Don Iveson kicked off the event, and hosted the Conference opening remarks and ceremony. Carrie Doll, long time CTV news anchor and Edmonton philanthropist, emceed the entire event and delivered a session to delegates on the power of media. Other key speakers included Dr. Louis Hugo Francescutti, Gerry Shimko, Tony Churchill, Dr. Randy Goebel, Scott McCanna and Dr. Fuat Aktan.

On the second night of the conference, guests enjoyed a Gala evening with live entertainment from the famous Dueling Piano show. Sponsors from across North America also provided delegates with information and education on leading road safety technologies in the conference tradeshow. With media spots on local outlets such as CTV Morning Live, Global News Edmonton and the Ryan Jesperson show, the Vision Zero Advocate Conference was a resounding success for advocates of Vision Zero.